Although a website is an anchor for many companies to conduct business online, it’s not the only way for prospective customers to discover your company and make a buying-decisions. In fact, in many cases, your website may be the last place where people first find your company.
Social networks, SEO/SEM, offline media, and your local presence all serve to introduce your company to interested customers. And while an impressive, effective website is all-important, so too, is investing in other ways for customers to discover your company.
Participants in this workshop, presented by partnership with Staples, will learn how-to:
- Identify the best online networks to help people find your company faster and easier
- Find the right social network for your business to attract customers
- Develop a local presence that invites prospective customers to your business
- Use offline and online media to position yourself as the expert in your field
CLICK HERE to take the “How to Get Discovered Online With or Without a Website” Online Workshop, right now!
About the Presenter: Edison Guzman
Edison Guzman is a SCORE volunteer and owner of A&E Advertising and Web Design. As Chair of the Orange NY SCORE, he advises clients on how to start & grow a business. Having been an entrepreneur since 1991, Edison understands the survival skills a business must possess in order to thrive in any economic condition.
Since 1997, he’s helped businesses harness the power of the Internet by offering advertising, web development, traditional marketing & internet marketing services. Edison has also created & delivered curriculum for the continuing education program for the Empire State Development Corps Entrepreneurial Assistance Program.
Edison is also an author, and speaker. As an author, Edison has published books such as “Everything You Need to Know About SEO,” and “Start and Grow Your Business” as well as many articles for newspapers, magazines and blogs in order to help consumers and business owners prosper.