How To Become Your Own Boss Workshop

How to Become Your Own Boss

Have you always wanted to be your own boss? Before you quit your job to pursue your dream, you need to create a plan to fire your boss first. In today’s business environment, small business owners have even less time to hit it big with their target customer. The key to success is not only…

EmailMarketingAutomation-8-25-14

Email Marketing Automation

According to DMA Interactive, 54% of small businesses surveyed rated e-mail as the top online promotion to drive site visitors and customers to their web sites and storefronts. Growing and converting your email is still one of the biggest missed opportunities I see with all my clients. Companies tend to give up once they send…

SmallBusinessMarketing-8-20-14

Small Business Marketing is a Multi-Faceted Effort

People often equate marketing with advertising and sales. But it’s much more than that. Marketing encompasses everything your small business does to identify, attract, serve, and retain profitable customers. It also involves the added value your business brings to customers—the inherent quality of your product or service, the efficiency of your processes, even the convenience…

HowWellIsYourWebsiteWorkingForYou-8-13-14

How Well is Your Website Working for You?

Blogs, Tweets, and other types of social media may be the hottest tools for reaching customers today, but the Website remains the centerpiece of every small business’s online marketing strategy. Not only do many of today’s customers expect businesses to have Websites, they have certain expectations about what those sites provide. The sites have to…